New Initiative will educate over 10 000 youths on the plight of lions.
19 July 2019. Following the official premiere of Disney’s highly-anticipated The Lion King remake, Attacq Foundation is proud to partner with the ‘Protect the Pride Campaign’. This Disney led initiative will look to educate up to 10 000 high school learners on the plight of lions in Africa.
The overarching goal of this global campaign is to protect and revitalise lion populations and the habitats they need to thrive. Through The Lion King Screening Programme, the Attacq Foundation will treat learners to a viewing of a Disney compiled documentary on this issue and thereafter, a screening of The Lion King movie.
Since its initial release in 1994, The Lion King has become a cult classic, forever changing the way we think and feel about the undisputed king of the jungle. It is sad to note that in the 25 years since the film’s release, over half of the continent’s lions have disappeared.
Jackie Van Niekerk, COO of Attacq, said, “The Lion King meant so much to me growing up. As someone who is passionate about preserving the environment for future generations, I am honoured to be a part of an initiative that allows us to play our part in the conservation of these majestic animals”.
The Attacq foundation will host a number of these screening sessions during August 2019 at the Mall of Africa in partnership with Hyundai Sante Fe, FNB and Ster Kinekor.